planejamento estratégico comercial
Assessment and Analysis
Goal Setting
Strategy Development
Resource Allocation
- Determine the amount of budget to allocate for sales and marketing activities
- Identify the specific resources needed for sales and marketing, such as personnel, equipment, and materials
- Allocate the budget and resources based on the priorities and goals of the strategic plan
- Identify the different roles required within the commercial team, such as sales executives, account managers, and marketing specialists
- Define the responsibilities and tasks for each role
- Assign individuals to the appropriate roles based on their skills and expertise
- Assess the current skills and knowledge of the sales team members
- Identify any gaps or areas for improvement
- Develop a training and development plan to address the identified needs
- Allocate resources for training programs and workshops
- Assess the current technology and tools used in sales and marketing operations
- Identify any gaps or areas for improvement
- Research and evaluate technology solutions and tools that can enhance efficiency
- Allocate budget for the acquisition and implementation of the selected technology and tools
Use in Manifestly