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Home > Marketing > local SEO using google posts on Google Business Profile

local SEO using google posts on Google Business Profile

Google Business Profile Setup

  • Log in to your Google account
  • Go to Google My Business
  • Click on 'Manage now'
  • Follow the steps to claim and verify your business
  • Click on 'Info' tab in Google My Business dashboard
  • Fill in all the required fields
  • Make sure all information is accurate and up to date
  • Go to the 'Photos' tab in Google My Business dashboard
  • Click on 'Add Photos'
  • Upload high-quality images and videos of your business
  • Go to the 'Info' tab in Google My Business dashboard
  • Click on 'Description'
  • Write a detailed business description with relevant keywords
  • Go to the 'Products' tab in Google My Business dashboard
  • Click on 'Add Product'
  • Fill in the product or service details including description and pricing
  • Go to the 'Messaging' tab in Google My Business dashboard
  • Turn on messaging feature
  • Set up automated responses if desired
  • Go to the 'Bookings' tab in Google My Business dashboard
  • Choose a booking provider or set up manual booking
  • Follow the steps to set up appointment scheduling
  • Go to the 'Posts' tab in Google My Business dashboard
  • Click on 'Create Post'
  • Write a post showcasing promotions, events, or updates

Google Posts Optimization

  • Focus on creating posts that are both interesting and informative to your audience
  • Incorporate relevant keywords related to your business or industry
  • Use images and videos that are at least 720 pixels wide
  • Ensure images and videos are clear and high-quality
  • Use phrases like 'Learn more', 'Book now', or 'Call us'
  • Direct users to your website or contact information
  • Add emojis related to your content to grab attention
  • Use bold or colorful text to highlight key points
  • Research popular local hashtags relevant to your business
  • Include 1-3 hashtags per post
  • Create polls to gather feedback from your audience
  • Announce upcoming events or promotions to keep users interested
  • Regularly track the performance of your posts using analytics tools provided by Google
  • Make adjustments to your posting strategy based on the engagement and feedback from your audience
  • Partner with other local businesses or influencers to cross-promote each other's content
  • Collaborate on joint campaigns or events to reach a wider audience

Posting Frequency and Timing

Tracking and Measurement

Local SEO Best Practices

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