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video branding must have elements

Pre-Production Elements

Production Elements

Post-Production Elements

  • Trim unnecessary footage
  • Add transitions between scenes
  • Choose music that fits the tone of the video
  • Adjust sound levels for balance
  • Incorporate clickable links or buttons
  • Include clear instructions for viewers
  • Adjust aspect ratio and resolution
  • Test on different devices and screen sizes
  • Create animated logos or text overlays
  • Use motion graphics to enhance storytelling
  • Adjust brightness, contrast, and saturation
  • Apply color grading for a consistent look
  • Transcribe dialogue and add subtitles
  • Ensure text is easy to read and timed correctly
  • Check for buffering or playback issues
  • Optimize video file size for faster loading
  • Design eye-catching thumbnails that represent the video content
  • Include text or graphics to entice clicks
  • Prompt viewers to watch more videos or visit a website
  • Include interactive elements like polls or links
  • Check for any errors or inconsistencies
  • Ensure branding and messaging align with marketing goals

Distribution Elements

Compliance Elements

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