business establishment checklist

1. Business Planning

  • Clarify the core concept of your business.
  • Identify short-term and long-term goals.
  • Consider the unique value proposition.
  • Ensure objectives are specific, measurable, achievable, relevant, and time-bound (SMART).
  • Identify industry trends and competitors.
  • Use surveys, interviews, and focus groups.
  • Analyze data to understand customer needs.
  • Evaluate market size and potential growth.
  • Create an executive summary of the business.
  • Include detailed financial forecasts: revenue, expenses, and profits.
  • Outline operational plans and marketing strategies.
  • Review and revise the plan regularly.
  • Define demographics: age, gender, income, location.
  • Research psychographics: interests, behaviors, and values.
  • Segment customers based on their needs and preferences.
  • Create customer profiles or personas.
  • List all products or services with descriptions.
  • Determine pricing strategies and packaging.
  • Identify unique features that differentiate offerings.
  • Assess the feasibility and demand for each item.

2. Legal Structure

3. Financial Setup

4. Location and Infrastructure

5. Staffing and Human Resources

6. Marketing and Branding

7. Operations Management

8. Compliance and Risk Management

9. Launch and Evaluation

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