Content production and graphic design
Content Production Checklist
Graphic Design Checklist
- Identify target audience and key messages.
- Determine specific outcomes desired from the design.
- Set measurable goals to evaluate design success.
- Align design objectives with overall marketing strategy.
- Analyze current design trends in the industry.
- Review competitors' visuals to identify strengths and weaknesses.
- Gather inspiration from various sources, such as websites and social media.
- Document findings to inform your design approach.
- Collect images, colors, and textures that resonate with the theme.
- Use online tools or physical boards for organization.
- Include elements that reflect the brand's personality.
- Share the mood board with stakeholders for feedback.
- Select colors that represent the brand's values and emotions.
- Ensure color combinations are visually appealing.
- Test colors for accessibility and contrast.
- Document the palette for consistent use across designs.
- Select fonts that match the brand's voice and style.
- Consider readability across different sizes and platforms.
- Limit the number of font styles to maintain cohesion.
- Create a typography guide for consistency.
- Focus on showcasing key features clearly.
- Use high-quality images with good lighting.
- Incorporate lifestyle images to convey use cases.
- Add informative text or icons where necessary.
- Design eye-catching visuals tailored for each platform.
- Include brand elements like logos and colors.
- Ensure messages are clear and concise.
- Optimize graphics for different dimensions and formats.
- Review brand style guide for visual elements.
- Maintain uniformity in tone, colors, and fonts.
- Check alignment with brand messaging.
- Conduct regular audits for consistency.
- Source images from reputable stock libraries or original content.
- Ensure all images are in high resolution.
- Avoid pixelation by using appropriate formats.
- Edit images for a polished look.
- Understand specifications for each platform.
- Adjust dimensions and resolutions accordingly.
- Test designs on multiple devices for compatibility.
- Save files in appropriate formats for each use.
- Share designs with relevant team members for input.
- Document feedback clearly for reference.
- Prioritize revisions based on stakeholder input.
- Communicate changes and rationale effectively.
- Confirm that all revisions have been made.
- Organize files in a structured folder system.
- Label files clearly for easy access.
- Create backups to prevent data loss.
- Identify necessary formats for each use case.
- Export files with the correct resolution for quality.
- Check that files are compressed appropriately for web use.
- Ensure all assets are ready for distribution.
- Track performance metrics related to visual content.
- Analyze audience engagement and feedback.
- Be prepared to iterate on designs based on performance.
- Document lessons learned for future projects.
Use in Manifestly