building an e-commerce website
Planning Stage
Design Stage
Development Stage
Testing Stage
Launch Stage
- Identify target audience and create customer personas
- Plan marketing strategies such as social media campaigns, email marketing, and SEO
- Set goals and KPIs to measure the success of the marketing plan
- Install Google Analytics code on the website
- Set up conversion tracking for key actions on the website
- Integrate other tracking tools such as Facebook Pixel or Hotjar
- Set a launch date for the e-commerce website
- Create a timeline with specific tasks and deadlines leading up to the launch
- Assign responsibilities to team members for each task
- Send out a press release announcing the launch of the website
- Update existing customers through email newsletters or social media
- Inform partners and affiliates about the launch to generate buzz
Use in Manifestly