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Home > Marketing > gestao de redes sociais

gestao de redes sociais

Planejamento Estratégico

Criação de Conteúdo

  • Definir frequência de postagens.
  • Identificar datas comemorativas e eventos relevantes.
  • Planejar temas e formatos de conteúdo para cada dia.
  • Utilizar ferramentas de agendamento para organizar publicações.
  • Revisar e ajustar o calendário mensalmente.
  • Realizar pesquisas sobre interesses do público-alvo.
  • Escrever textos claros e concisos, focando na mensagem.
  • Criar imagens de alta qualidade ou usar bancos de imagens.
  • Produzir vídeos curtos e impactantes, com boa edição.
  • Incluir chamadas para ação (CTAs) nos conteúdos.
  • Entender as características de cada rede social.
  • Ajustar o formato do conteúdo (ex: imagens quadradas para Instagram).
  • Modificar o tom e a linguagem conforme o público de cada plataforma.
  • Utilizar hashtags relevantes e específicas para cada canal.
  • Testar diferentes tipos de conteúdo para ver o que funciona melhor.

Gestão de Comunidade

Análise e Métricas

Otimização e Melhoria Contínua

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