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> on-page seo
on-page seo
1. Keyword Research
Identify primary and secondary keywords.
Analyze search intent for target keywords.
Use keyword research tools for data.
2. Content Optimization
Ensure keyword placement in the title tag.
Use keywords naturally throughout the content.
Optimize the first 100 words of the content.
Include related keywords and synonyms.
Write engaging and informative content.
3. Title Tags and Meta Descriptions
Create unique title tags for each page.
Include primary keywords in title tags.
Write compelling meta descriptions with a call to action.
Keep title tags under 60 characters.
Keep meta descriptions under 160 characters.
4. Header Tags (H1, H2, H3)
Use one H1 tag per page that includes the primary keyword.
Use H2 and H3 tags to structure content logically.
Include keywords in H2 and H3 tags as appropriate.
5. URL Structure
Use short, descriptive URLs that include the primary keyword.
Use hyphens to separate words in URLs.
Avoid using special characters or unnecessary parameters.
6. Internal Linking
Link to relevant internal pages within your content.
Use descriptive anchor text for internal links.
Ensure a logical internal linking structure.
7. Image Optimization
Use descriptive file names for images.
Include alt text with relevant keywords.
Compress images for faster loading times.
8. Mobile Optimization
Ensure the website is mobile-friendly.
Use responsive design for optimal viewing on all devices.
Check page loading speed on mobile devices.
9. User Experience (UX)
Ensure easy navigation throughout the site.
Use a clean, professional design.
Optimize page loading speed.
10. Schema Markup
Implement structured data to enhance search visibility.
Use relevant schema types for your content.
Test schema markup using Google's Structured Data Testing Tool.
11. Social Sharing Integration
Include social sharing buttons on pages.
Optimize content for sharing on social media platforms.
12. Performance Monitoring
Use tools like Google Analytics to track performance.
Monitor keyword rankings and organic traffic.
Regularly update and refresh content as needed.
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