Problem Identification The Idea - Business Opportunity Target Market Marketing Initiatives Promotion

Problem Identification

  • Clearly articulate the issue at hand.
  • Use simple language to ensure understanding.
  • Focus on specific aspects of the problem.
  • Avoid vague descriptions or assumptions.
  • Collect quantitative and qualitative data.
  • Utilize surveys, interviews, and existing research.
  • Document findings to establish credibility.
  • Ensure data is relevant and recent.
  • List individuals or groups impacted.
  • Consider students, teachers, parents, and community.
  • Engage with stakeholders for insights.
  • Map out their interests and concerns.
  • Use techniques like the 5 Whys or Fishbone Diagram.
  • Identify underlying factors contributing to the issue.
  • Prioritize causes based on impact.
  • Involve stakeholders in the analysis process.

The Idea

Business Opportunity

Target Market

Marketing Initiatives

Promotion

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