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Home > Step Status Notes Define Goals Not Started Set KPIs (Profit Margin, Break-Even Units, Time-to-Profi

Step Status Notes Define Goals Not Started Set KPIs (Profit Margin, Break-Even Units, Time-to-Profi

Establish the main objectives for the product launch.

Specify target sales figures and market penetration goals.

Set a timeline for achieving each objective.

Define key performance indicators such as Profit Margin.

Calculate Break-Even Units required to cover initial investments.

Establish metrics for Time-to-Profit analysis.

Analyze Amazon Best Sellers to identify potential product opportunities.

Use Google Trends to assess historical demand for identified products.

Explore Pinterest and TikTok for trending ideas and consumer interests.

Assess products against criteria for Fulfilled by Merchant (FBM).

Conduct a thorough Competitor Analysis, focusing on reviews, pricing, and weaknesses.

Identify reliable suppliers on Alibaba or local sources.

Negotiate Minimum Order Quantities (MOQ) and request product samples.

Validate market demand through test ads or by distributing samples.

Calculate the Landed Cost and ensure it aligns with desired Profit Margin.

Check for potential risk factors, including product fragility and regulatory compliance.

Create an optimized product listing with compelling descriptions and images.

Set up FBM shipping templates for streamlined order fulfillment.

Launch a Pay-Per-Click (PPC) advertising campaign to drive initial traffic.

Request early reviews from customers to build credibility and improve visibility.

Monitor sales performance and adjust marketing strategies as needed.

Conduct regular evaluations of KPIs to ensure targets are being met and make improvements where necessary.

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