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> Why Is My Website Not Ranking on Google?
Why Is My Website Not Ranking on Google?
Website Analysis
Check if the website is indexed by Google.
Conduct a site audit for technical issues.
Evaluate website speed and performance.
Ensure the website is mobile-friendly.
Confirm that there are no broken links or 404 errors.
Content Quality
Assess the uniqueness and originality of the content.
Review keyword usage and placement.
Ensure content is relevant to the target audience.
Check for adequate content length and depth.
Update outdated content and remove duplicates.
On-Page SEO
Optimize title tags and meta descriptions.
Use header tags (H1, H2, etc.) appropriately.
Implement internal linking strategies.
Optimize images with alt tags and appropriate sizes.
Ensure proper URL structure and readability.
Off-Page SEO
Analyze backlink profile for quality and quantity.
Check for toxic or spammy backlinks.
Evaluate social media presence and engagement.
Look into guest posting opportunities on relevant sites.
Monitor brand mentions and online reputation.
Competitor Analysis
Identify main competitors in the niche.
Analyze competitors' keyword strategies.
Examine competitors' backlink profiles.
Assess competitors’ content strategies and engagement.
Identify gaps in your own strategy compared to competitors.
Technical SEO
Ensure proper use of robots.txt and sitemap.xml.
Check for canonical tags to avoid duplicate content issues.
Implement structured data markup (schema).
Confirm HTTPS is implemented for site security.
Optimize for Core Web Vitals metrics.
Monitoring and Adjustments
Set up Google Analytics and Google Search Console.
Monitor keyword rankings regularly.
Track organic traffic trends over time.
Adjust strategies based on performance data.
Stay updated with Google algorithm changes and SEO best practices.
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